We live in a colorful world. Colors represent various holidays; they are also used to express feelings and enliven language. Colors influence people and they are associated with certain feelings and meanings.
These associations are mostly defined by the cultures we live in. Also they can make you understand why a designer uses a specific color.
White: peace, truth, cleanness, friendship, death, light
Red: urgency, passion, heat, love, blood , strength, danger
Blue: truth, dignity, power, coolness, cowardice, brightness
Orange: playfulness, warmth, vibrant
Yellow : hug, kiss, sometimes hate
Green: nature, health, cheerfulness, environment, money
Purple: wealth, royalty, sophistication, intelligence
Pink: softness, sweet, nurture, security
Black: sophistication, elegance, seduction, mystery, death, rebellion, strength, evil
Brown: Solid, reliable brown is the color of earth and is abundant in nature. Light brown implies geniuses while dark brown is similar to wood or leather. Brown can also be sad and wistful. Men are more apt to say brown is one of their favorite colors.